SWOT, TOWS & SMART Goals Templates Book

If you already bought the book, thank you for choosing out book!

If you would like to purchase the book on Amazon, you can find it here.

We’re excited to help you turn your ideas into actionable steps with tools and resources to guide your strategic planning journey.

Join our private Facebook group to connect with like-minded ShePreneurs, gain insights, and share your milestones as you bring your plans to life!

Elevate Your Strategic Planning with these ChatGPT Prompts

Looking to make your planning process more effective and insightful? Use this set of ChatGPT prompts I created to uncover new insights and craft your bespoke action plan.

Conduct Your SWOT Analysis Part 1

Start by using the ChatGPT prompt below to generate targeted questions that will help you assess your strengths, weaknesses, opportunities, and threats in detail.

Conduct Your SWOT Analysis Part 2

Answer these questions thoroughly, building a clear understanding of your current business environment. Paste your answers into ChatGPT to get a refined SWOT.

Develop Your TOWS Analysis

With your completed SWOT, use a TOWS analysis to turn insights into actionable strategies. ChatGPT can guide you in creating strategic actions that leverage your strengths and address challenges.

ChatGPT Prompts For Strategic Planning

Step 1 | ChatGPT Prompt to generate targeted SWOT questions:

I am planning to launch an [insert type: online membership, online course, virtual workshop, one-to-one consultancy] in [insert your field or expertise area]. I need to conduct a SWOT analysis to understand the strengths, weaknesses, opportunities, and threats related to this new venture. Could you please generate a set of questions that will help me thoroughly assess the internal and external factors influencing my business idea?

Step 2 | Paste in your answers to ChatGPT and it will automatically generate a refined SWOT for you.

There is no prompt required here.

Step 3 | Develop Your TOWS Analysis

I have a complete SWOT analysis for my business and I'm ready to develop a TOWS analysis. Could you help me formulate strategic actions by matching the internal strengths and weaknesses identified in the SWOT with the external opportunities and threats? This will assist in creating an effective strategy for my business.

ChatGPT Prompts For your Personalised Action Plan + SMART Goals

Step 4 | Transforming TOWS Strategies into a Practical Action Plan for Growth

I have a TOWS analysis for my business, detailing key strategies within the SO, ST, WO, and WT categories. I need to develop a practical action plan for launching and scaling my online service-based business. Please create an action plan that integrates these TOWS strategies effectively, while also including essential steps that may not directly connect to the TOWS analysis but are critical for the overall business strategy. The plan should be flexible and prioritize practicality and impact.

Step 5 | Setting Quarterly SMART Goals Aligned with TOWS Strategies for Business Growth

Based on the TOWS analysis and action plan we discussed, I need to establish specific goals to effectively guide the growth of my business. I require three short-term SMART goals for each quarter of the upcoming year, reflecting immediate actions from my action plan. These goals should adhere to the SMART (Specific, Measurable, Achievable, Relevant, Time-bound) criteria and be directly linked to the strategies identified in the TOWS analysis and the growth of my startup business.

"Whether you think you can, or you think you can’t – you’re right."

- Henry Ford

Online Resources

Bakology - A Sweet Guide to SWOT, TOWS, and SMART Goals.

In this article, we use baking as an analogy to explain strategic planning with tools like SWOT, TOWS, and SMART goals. Walk away with a memorable story!

READ MORE


Mastering SWOT, TOWS & SMART Goals

Strategic planning is the cornerstone of any successful business, serving as a roadmap for achieving long-term goals and responding to changing market dynamics.

READ MORE


Competitor Research for online service businesses

A guide for memberships, workshops, and consultancies: Learn how competitor research helps your online service stand out in today’s crowded digital landscape.

READ MORE


Why You Need a Niche in Today's Online Market

Discover why having a niche is crucial in today’s online market. Learn from Seth Godin’s insights on finding your tribe and standing out in a crowded digital space.


READ MORE


Applying the Pareto Principle in business

In this post we explain what the pareto principle is and how to apply both the Pareto Principle and the Priority Matrix frameworks to improve decision-making and productivity in business.

READ MORE


Maintaining a blog alongside social media

In this post we explore the unique benefits of blogging vs. social media and how to leverage both for maximum impact.

READ MORE